Fiesta Tips and Inspiration

Fiesta – A Party With a Purpose!

Illusions and The RK Group have long been a big part of our city’s amazing celebration that attracts over 2.5M visitors each year.

A few festive facts!

  • Fiesta began in 1891 to  honor the heroes of the Alamo and Battle of San Jacinto.
  • The first parade had horse-drawn carriages, bicycles decorated with fresh flowers and floats carrying children dressed as flowers.
  • It was such a big success that more and more events were added each year. And in 2024, we’ll have over 100 events citywide to enjoy!
  • Fiesta is about more than entertainment – it positively impacts our local economy with nearly $350M through tourism, sales, and increased job opportunities.*
  • The Battle of Flowers Parade continues to be the only major parade initiated and still organized by women.

Illusions is proud to be part of Fiesta and its positive contributions to the community through our own activities and in collaboration with the multiple brands of The RK Group.

From event products and rentals, florals, décor, and catering, to temporary structures and tents, audio-visual installations, and experiential fabrications, we can do it all!

Just a few of our magical Illusions productions!

“Many clients start thinking about their events about a year in advance,” reports Kristen Montgomery, Vice President of Sales.

“Since Fiesta is so popular for social parties as well as corporate events, it’s best to start early – especially if it’s for a large event – so we can secure and reserve every item we’ll need to thoughtfully plan and execute every client’s vision.”

Thinking about hosting your own celebration? Get inspired with just a few of the MANY different events we’ve facilitated, from parade receptions and galas to popular annual parties citywide!

* Source: Fiesta San Antonio Commission, https://fiestasanantonio.org/impact/